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In the Parking lot of the sports complex “Luzhniki” began the concert series “Live & Drive” organized in a new format for Russia drive-in. The first in the capital the concert for motorists was played by the St. Petersburg band the Hatters. Boris of Drums has decided that for the duration of the pandemic car horns it can replace the applause.Several concerts at venues that are suitable for the audience in the car, already passed in St. Petersburg, but in Moscow it was the first time. The Hatters — the St. Petersburg band that performs Gypsy-punk and longtime Ravers from Little Big. Leader of The Hatters Yury Muzychenko can even see in the video Little Big for the song “Uno”, which was to participate in and not held the contest “Eurovision”.Usually, the concerts, the Hatters are accompanied by copious libations in the hall and on the stage. But for the concert in “Luzhniki” get in the car, so at least one person in each of the machines was sober. And the musicians were as a whistle. At the entrance of the car inspect is very picky. But the concert in the Parking lot did not involve restrictions on smokers, and to watch a concert with a cigarette in his mouth was a long forgotten joy.And still Muscovites have invented a new form of entertainment — dancing around the machine, as well as Voznesenie on the roof with a great view of the stage. Beautiful women integrity, which in normal times make selfi on the background scenes from the entrance, was now standing on the roof of the car and thus not only achieved a beautiful view from the back, but also became targets for shooting. Yury Muzychenko even from time to time gave hints for the guys who came to the concert: “Look, there in the car two girls no gentlemen!”The end of each song, the audience greeted with car horns and flashing headlights. They here replaced the applause and was the only way to let the group know that the fans support it. Muzychenko tried several times to get the audience more traditional reaction, but the cheers and clapping was lost in the music. The choir attempts to sing the chorus, too, failed. All this, of course, was new for artists, but by the end of the concert Muzychenko almost mastered the conducting horns. How he interacted with motorists, if you want you can even read echoes of the famous avant-garde “Symphony of beeps” Arseniy Abraham, only performance in Moscow in 1923.Of course, over time, the list of rituals at concerts in the format of the drive-in will increase. After all, a car can be a tool of participation in a mass spectacle in the same way as the hands, tambourines, didgeridoo, vuvuzelas or flares. “Hiking” concerts in the foreseeable future can be imagined only with a very limited number of specially equipped sites, so that people will be entertained with��the BOJ, becoming the heroes of the cartoon “Cars”.But then the concerts for motorists is not something that will replace a normal show — it will be difficult even to become a separate business. This version of the speech, on the one hand, can not collect the usual stadium artists tens of thousands of spectators, on the other — is unattainable for the club compositions with a small loyal audience. In addition to the scene (as in “Luzhniki” was built a full festival stage with huge screens) at the organization of the concert, drive-in enormous efforts required to create and layout space for cars, construction of additional VIP areas, hiring controllers and security companies. All this can be pulled only by having the asset of popular artists and it is desirable with the support of sponsors. Nevertheless, each of the planned series “Live & Drive” concerts — Leonid Agutin, group “spleen”, Diana Arbenina, Basta and others are sold more tickets; a new consumer habit.Understanding prevailing in their eyes and with their participation the rules of the game, the band, The Hatters still could not resist a new framework and closer to the finale of the concert came down to play and sing directly into filled with people and cars Parking. Still rock-n-roll is not the same art form, which strictly regulate, even if the rules worked out for the best of reasons. It was the first concert for several months, and the musicians just wanted to say thank you to all who dared to share with them a risky new experience.