Due to the corona pandemic, inflation and delivery bottlenecks, shopping has been quite turbulent for many consumers over the past two years. In the coming year, Aldi Süd, Aldi Nord, Lidl, Rewe, Edeka, Netto Marken-Discount and others will face challenges. FOCUS online says what will change in 2023 when shopping.

In the coming year, the focus will be on prices.

Right at the beginning of the new year, the negotiations between industry and trade will continue. The first talks escalated, there were repeated delistings and delivery stops. That could get worse in the first quarter of 2023.

Despite the severe price adjustments in the previous year, more and more manufacturers want to keep turning the price screw. In the food trade, consumers are threatened with another wave of price increases.

“In Germany alone, as the Rewe Group, we have price increases of more than one billion euros on the table for branded companies in the first quarter,” said Rewe boss Lionel Souque in an interview. The retail giant will not participate.

Consumers have to be prepared for price increases for yoghurt, soft drinks, detergents, drugstore items, ready meals, cheese, milk, butter, canned products and confectionery.

Toast bread, for example, went up in price across the board by around eight percent shortly before the holidays. Baguette and frozen pizzas are also affected. That shows the price monitor from FOCUS online.

Everyone feels the high inflation in their wallets. Everyday goods have also become very expensive in recent months. In this e-paper we give you tips that pay off immediately in hard cash: be it because you adjust your consumption behavior here and there – or use clever helpers such as apps to save.

Because supermarkets like Rewe, Edeka, Hit or Kaufland; and discounters such as Aldi Süd, Aldi Nord, Lidl, Penny or Netto Marken-Discount do not accept any further price increases, the talks could lead to further delistings and gaps in the shelves.

The condition negotiations usually begin in autumn and last until mid-February. Those companies that make up two-thirds of the total range at Aldi, Lidl, Rewe, Penny, Edeka, Netto Marken-Discounter, Hit and other retailers take part in the discussions. The talks are not only about prices for the next few months, but also about advertising, the position of the products in the branches and delivery conditions.

In previous years, these condition negotiations have repeatedly led to expulsions. The consultations turned into arguments that led to sales and delivery stops.

Dealers and manufacturers try to get the better conditions out of the negotiations with psycho tricks, insults and sudden cancellations of appointments. Above all, a high level of emotional pressure is built up.

For years there has been a debate about a meat label that shows how well the animals once lived. The next attempt will start in 2023.

When buying steaks and chops in the supermarket, it will soon be worth taking an extra look – at the new, black and white logos on many packaging. Federal Minister of Agriculture Cem Özdemir wants to introduce a new label as mandatory meat labeling in refrigerated counters from July 2023 and thus create more clarity about the conditions in the stables.

The labeling of pork is to start in retail. A system with five categories during fattening is planned.

The logo should look objective and sober: A white, slightly rounded rectangle in which “animal husbandry” is written in a black border. The housing form should then display a smaller rectangle filled with black – with five small rectangles for the categories.

The so-called handout is therefore one of the most important instruments for savers. Rewe will be the first retailer to discontinue the weekly brochure in July 2023. The reason for the end is the company’s sustainability strategy, which is intended to save paper. Instead, Rewe is now using digital channels to present its around 200 special offers every week.

If you don’t want to miss any more offers, then you need either the Rewe app, the Rewe website or WhatsApp. After a short registration, customers should receive the offers via the chat service on Sundays by message.

Other retailers such as Aldi Süd, Aldi Nord, Kaufland, Netto Marken-Discount or Penny have also been increasingly relying on the prospectus via WhatsApp since 2022. This means that other discounters and supermarkets that abolish the flyer could also follow.

According to its own statements, Rewe saves more than 73,000 tons of paper, 70,000 tons of CO2 and 380 million kilowatt hours of energy every year by eliminating the brochure.

Discounters and supermarkets continue to invest. There will also be new branch openings in many cities in 2023. In addition, discounters such as Aldi Süd, Aldi Nord, Lidl and Netto Marken-Discount are testing new digital options. Aldi Nord, Aldi Süd, Kaufland, Lidl and Penny will continue to refine their online shops in 2023.

Archrival Lidl will continue to rely on its own app “Lidl Plus” in 2023, which has already been downloaded millions of times.

Netto Marken-Discount opened the first pick in 2021

Cash registerless branches will also play a role in German retail in 2023. However, the dealers only want to test possibilities. Cash registers remain an important part of the stores across the board.

Rewe is regarded as a pioneer of “Click

In mid-2019, customers could “Click


This service is becoming increasingly important for retailers because C

All branches of Edeka, Rewe, Penny, Kaufland, Hit, Aldi Nord, Aldi Süd, Lidl or Netto-Marken-Discount switch off the outside lighting at night. Billboards are also deactivated in the evening hours. In almost all supermarket branches, timers and temperature settings for heaters are being optimised.

The automatic sliding doors will also be adjusted in spring 2023 so that less heating energy can escape to the outside. This means that the entrance doors open faster and also close quickly. This is intended to save heating energy.

Most insured persons in the statutory health insurance companies have to pay significantly more from January. The additional contribution increases and at the same time the contribution assessment limit is raised – only, your health insurance company no longer has to inform you personally. That’s why we do this.

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