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But that’s not all. When booking two consecutive nights in the capital of Tatarstan, the third – is absolutely free. Joined the protest of about 24 hotels. Families with children have the possibility of free accommodation for child up to 12 years providing bed and Breakfast. All guests of the hotels in the program receive a free two-hour walking tour in the center of Kazan.

Guests of the capital can get a 25 percent discount in restaurants and cafes. You need to download the mobile app Tatarsan Tourist Pass to see the electronic room key at the hotel where he stayed a tourist.

But the main tourist attraction is the campaign “a Thousand and one fun weekend”. Vouchers to 2200 rubles for the weekend in areas of the country can be purchased through the tourist information centre of Kazan. For the money the guest receives accommodation in a local hotel for two days with one overnight stay, Breakfast, two dinners and two excursions. However, so far opened four priority areas: Chistopol, Bolgar the Great, Kamskoye Ustye and Yelabuga, where he kept the memory of the great painter Ivan Shishkin, to the poet Marina Tsvetaeva and the first Imperial guards maiden Nadezhda Durova.

– of Course, the price of 2200 rubles us, too, at first frightened, – says General Director of Yelabuga state historical-architectural and art Museum-reserve Gulzada Rudenko. – In the team was of the opinion that such a generous offer of financial museums can only lose. But I always say that the main thing is not to make money, but to talk about what we have. I’m sure 90 percent that people who come to us leave Elabuga with enthusiasm, since I will learn many new things. And after the first visit to come back again.

Given the low cost of the product, the museums are hoping that tourists will purchase additional services offered by Museum complexes. This interactive tour and a fancy dinner with a bonfire at the bivouac, and master classes.

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Jennifer Alvarez is an investigative journalist and is a correspondent for European Union. She is based in Zurich in Switzerland and her field of work include covering human rights violations which take place in the various countries in and outside Europe. She also reports about the political situation in European Union. She has worked with some reputed companies in Europe and is currently contributing to USA News as a freelance journalist. As someone who has a Masters’ degree in Human Rights she also delivers lectures on Intercultural Management to students of Human Rights. She is also an authority on the Arab world politics and their diversity.