“” continues the series of materials about the Russian pop music of the nineties — the decade that not only continues to fester in the minds of Russians and appear in the official rhetoric, but also actively influences modern popular culture, surfacing in the films, the aesthetics of the clips, the covers of fashion artists. In the second series 1992, a year of dramatic market reform, voucher privatization and shock therapy in the economy. This, the first full year in the history of independent Russia, was the time when businessmen woke up and realized that you can earn not only on the sausage, jeans and driving cars — and including the culture. In pop music poured substantial amounts of money from many different investors, many of whom of the nineties, as soon will become clear, and will not survive. But the fruits of their actions remain with us — that in 1992 was born the Russian show business as we know it. “” tells about the main events, actors and memes of the year.

the hero of the year — Bogdan Titomir

Swinging in the group “Kar-man”, Bogdan Titomir successfully converted his fame into a solo success came to the chief of the then movers and shakers of show business, Sergey Lisovsky, who signed him to a big contract. The rapper recalls that cooperation with the “Fox” at the time, was beneficial at least for the reason that he “had a monopoly” on all major sites in the country.

The Titomir in modern terminology, it would be possible to christen the main freshmen in the Russian pop music of those years — few could compare with him as popularity and charisma. After years of Leonid Parfyonov call it Titomir a symbol of the nineties. This is not surprising: the artist not only exploited the spectacular image of cool rapper who dances amazing and stylish rhymes, but also his main hit “do as I Do” like we are called to follow his example all trying to readjust to the new time country. Logically, and focused on the rhythms of Western music, too, with all his being as if signaled the coming of freedom.

Under the leadership of Sergei Lisovsky Titomir has recorded three albums — each of them was less noticeable than the previous one — then went to independent swimming. Still the massive success he never achieved, but in 2007 he tried a second time to ride the war hype in the music video “Do it like I 2007” — with all the attributes of glamour to zero in the frame. Well, no one will be surprised if Titomir suddenly try to catch the spirit of the time again — if you can smell it in the dense surrounding clubs in recent years, herbal smoke.

Many still wonder how Natalia Vetlitskaya could at some time become the most fashionable artist of the country — the prerequisites for this until 1992 did not have any. Future��I am the star that appeared in the dancer in the clips of the Jura Shatunova, then played backup for her then-husband Paul Laugh — impossible, that is to say that her career was especially successful. Up until the singer could not believe a famous collaboration with Stas Neminem businessman. Vetlitskaya still does not mention his name, but said that this man helped free the cult to remove the clip “Look into my eyes” which made her famous all over the country.

Video clip was made by friends of the singer young music video Fyodor Bondarchuk and Tigran Keosayan and the phenomenal success of no one, by and large, did not expect. Largely because the video was filmed in the principle of minimum means — which is sort of beat and post-modern meta-story: roughly speaking, the resulting Bondarchuk with Keosayanom clip telling us about the filming of the video. In the crowd called friends of the actress and Directors. Blue dress, which starred Vetlitskaya, gave her to wear Zhanna Aguzarova. The only tights singer at some point the filming of torn on the priest. So appeared the famous frame as this same priest powder — it eventually left at the final installation.

Many people think that “Look into my eyes” — a light clip, which was shot almost by accident, during a rehearsal. But Fedor Bondarchuk said “the Tape”, that all was equal on the contrary: “We couldn’t do improvisation, because I was shooting on film. It was all drawn. And the grounded frame. He was raskatova and drawn — we approached it very seriously. Maybe it now looks like improvisation, like some kind of burlesque, a fountain, but on shootings it was necessary to distribute, to clearly set objectives to the heroes”. The result is a clip that is still considered one of the symbols of the decade.

In Moscow 1992 had virtually nowhere to go — even fashionable to the public. Restaurants were few and they were bandits. Bars were not. Clubs also. No, simply put, public places — except, maybe, only benches at the entrance. Against this backdrop, the city suddenly blew up the appearance of a giant disco, occupying half of a huge sports complex “Olympic”. It was called “FOXES'Sa” and was a genuine Paradise of entertainment of his time. “FOXES'Sa” worked six days a week and every day was jam-Packed. Led the event the same Sergei Lisovsky and concert Mogul and producer of many pop artists, and prominent in the time of TV programs.

RIA Novosti

“We call them disco, in fact it was a concert with dancing in the stalls,” says Lisowski “” that the discos of that time little resembled what is this word taken to imply today. — “So as a youth music involves the audience together with the performers in action, respectively, in order to explain to the officials that we will stand ground, we called it disco. And so it was understandable.”

Steep “AT FOX'Sa” was and is right on the dance floor dissecting the red Ferrari, then stops and out comes a man with a Fox tail. “It wasn’t my idea, again, was the idea of some of our Director, it was a joke, as a thank you to me as a producer”, — recalls with a smile now Lisowski. But at the disco all was not so rosy. DJ Vladimir Fonarev says that to hang out were the bandits and their fault right on the dance floor on and off various Ramsey and float. The whole country’s “FOX'Sa” has become famous also thanks to the bandits, when shot from a sniper rifle was killed coming from a disco authority the globe.

the Game of the year — clip “Faina”

Post-perestroika the crazy clip is, of course, “Faina” groups On-On. A feeling that was worth the abyss of censorship, as a producer Bari Alibasov decided to use one video literally all methods, which a year ago was banned. Then you and exorbitant amount of naked people in the frame, and cannibalism, and actor Stanislav Sadalsky, disguised as a woman, and finally the group “on-On” in full force simulating sex with a babe.


It is important, of course, to understand the context of the explicit clips were in the early nineties on the rise not only in Russia but all over the world — even the most popular singer on the planet, Madonna could have exploited nudity when released in the video Justify My Love. Russian artists who in what is ready, set off in pursuit of the world of fashion. The chassis PR-decision of the season was to bare Breasts — and run the press hearing about the appearance of the first in Russia’s history erotic music video. Bari Alibasov he was literally given in the newspaper ad read: “Group-on shoots erotic clip! Declared women casting”. You can imagine how excited the fans.

“When I announced the filming of the first Russian erotic clip, the whole street was filled with girls up to the Arbat. I even could not imagine that so many girls will come to appear in the video naked. Horror. It was incredible. Had police call. It was the first erotic clip. In the USSR there was no sex And everyone wanted to watch could there be in the Soviet Union sex or not. Everything turned out,” recalls Alibasov in conversation with “”.

The erotic half of the case. In addition, Alibasov claimed to have removed the most expensive in the history of this clip — which cost, according to him, 50 thousand dollars. Crazy even for the crazy ��remenham money. But most likely, it was also an element of PR because all the big shots of the “Faina” was taken from the movie “the Detonator, or the Great circuit”, which at the same time filmed the video Director Alexander Klimenko. In General, the video for “Faina” was yet another hoax in a rich in stories of 1992.

of band of the year — “Bachelor party”

After disintegration of the USSR the businessman Alexey Adamov also undertook to develop the virgin land of domestic eroticism through the magazine relevant content under the name “Bachelor party”. However, even more extravagant than the book it was advertising: Adam decided to hire some young men to sing songs about sex under the brand name “Stag”. It was originally planned that the music will be in the style of “Tender may”. Fortunately, the investor is persuaded by suggesting that hip-hop hipper and more young people like it. The advertising campaign was successful — the group who sang the song called “Sex without a break” and “Miss big Tits”, instantly became popular. So much so that the magazine has faded into the background.

promotional materials of the group of “Bachelor party”

“It was the bomb! After rotation for two weeks eight times a day on TV channel “2×2″, without a fight we couldn’t go in our basement at the Ryazan Avenue, where rehearsals were held and was our office. My younger brother, who starred in the video for 2-3 seconds in the role of a bartender, the school took autographs. Such success was not expected, the unthinkable happened. We forgot about the magazine "the Hangover" and threw the group "Stag"”, — told to “” the producer Alexey Adamov.

The participants of the Hangover and looked like a modern — Adam with friends brought them from abroad clothes, which ordinary Russians could only dream of. “The image of the group — it was the power! We were the most fashionable at the time. Remember that is then sold in our stores and in a co-op stalls? It is terrible to watch. We all were brought from abroad for exorbitant prices, but if something appeared on the flea market or speculators, then immediately drove to us. Remember, came to us as a company with mega-sneakers, and he was only 45 and 47. What to do? Because they are cool. Dolphin, without thinking, wears first the shoes, then the shoes. It was just super! And lived,” recalls Adams. That, however, more importantly, “the Hangover” was the first group that spoke with the young in normal language.

the “Technology” — Russian Depeche Mode

Band Depeche Mode began in the early 1990s, so native to our listeners that there is even a whole subculture of deposito. Belonged to her and the artists of group “Technology” project, which the OBR��was used on the pieces popular in the 1980’s synth-pop project “Bioconstructor”. Who knows, would this group megapopular in Russia if they began a great and terrible producer Yuri Aizenshpis. When Ayzenshpisa “Technology” has quickly become a leading pop group of Russia, and some of their songs became big hits: “Push the button”, “Strange dances” and “Sooner or later”.


It was a huge victory for metal music, thanks to the relations and penetrative nature, the producer finally came in the big broadcast. But thank “Technology”, unfortunately, did not last long — until the break with the Almighty ajzenshpisom. After that, the leader of the “Technology” Roman Ryabtsev role changed, turned into a successful pop composer, so he wrote the song Lika MS Natalia Saltykov, the group “Tatu” and Vlad Staszewska.

Canow in the Summer, “Technology”, however, left a bright trace — and not just in music, but also its promotion. So your first album, the band consciously decided to give the pirates — so they wrote it down a million copies. Million copies really sold, but without incident has not done: the pirates finished the album “Technology” and their song “Empire” “the Train to Leningrad”. And now, almost thirty years to the leader of “Technology” Novel Ryabtsevo fit a variety of people saying that “the Train to Leningrad” — the best of his songs. And of course, ask her to play — Ryabtsev they are not failing.

the Moustache of the year — Igor Nikolaev

Igor Nikolaev was one of the most important and successful pop composers in the country in Soviet times — and retained this status in the nineties and zero. His music is always unmistakably recognizable: “Yellow tulips”, “Dolphin and mermaid”, “Five good reasons”, even “iceberg” Alla Pugacheva — in their booming melody instantly felt brand, deeply sentimental and ironic handwriting of Nikolaev.

Opened just Nikolaev Alla Pugacheva, in the ensemble which “Retsital” he began his career as a keyboard player. Pretty quickly it became clear that Nikolaev is not only a strong composer but also interesting, memorable performer and solo career which started and gathered momentum by the end of the 1980s. And not without such creative solutions that now seem as unthinkable as they were bold: Nikolaev, for example, recorded for foreign television — in English! song “Man from Chernobyl”, dedicated to the tragedy at the nuclear station.

In 1990, 30-year-old composer met 17-year-old Natasha Queen — and began to spin. The pinnacle of their collaboration was a joint album “Dolphin and mermaid”, is literally stuffed with hits and raised Nikolaev on nadasaka��my by the standards of the national stage level. Almost decades it has become a key and an incredibly prolific songwriter for the whole of Russian pop music, which only of his solo albums recorded 24 pieces. And there were songs for Kirkorov and Kobzon, Allegrova and even the group “Hands up!”

a Bravo, Evgeny Osin

In 1989, 25-year-old Evgeny Osin briefly became a soloist with “Bravo” is he replaced in the lineup left the group and went to America Jeanne Aguzarovu. Together with the group he managed to record the album “we Say to each other "Bravo!"”, which, however, the leader of the group Eugene Havtan refused to release — for reasons he still does not advertise. The album nevertheless went to the pirated version and its still easy to listen to on the Internet. Who knows what would have turned the fate of Eugene Osina, if he remained a soloist with “Bravo”? Probably, it would be a completely different life. Later it was replaced in the team Valery Syutkin and thanks became a superstar.

As for Aspen, in 1992, together with his then-producer Valery Zharov he started the project “the Seventieth latitude” — street songs, which were performed by live band in the style of the 1970s. With almost all the musicians in the ensemble were girls — the very same ocean acted as a vocalist. Their biggest hit was heard, probably, everyone is “Crying girl in the machine”, a cover of the song from the sixties, which miraculously survived even those telephones which text decorations. Unfortunately, outlived the popularity of the song and Evgeny Osin — he died two years ago at the age of 54 years. “The girl in the machine” he had to sing at corporate events and festivals more or less until his death.

the “Gaza” — proto-“Leningrad”

In 1992 Yuri klinskikh was 28 years old: the former driver of the ZIL, a failed Policeman infinitely massive fan from the first album “Civil defense”. He listened to Yegor Letov was screaming in every song “Hooey” — and was inspired so much that I took the pseudonym Jura Hoi. And began to play the collective-farm punk special, unique Russian variety of punk as if it came from a typical urban-type settlement. Hoi sang about everything that troubled young man from the working class. Namely about impotence (“Impotence”), corruption (“yadrena louse”, “Socks”), flatulence (“Fart”), a rural love (“Near your house”, “Night on the bench”), oral sex (“Blowjob”). Ostrosotsialnye topic was also presented — the song “COP”, telling about the treatment of police with people in sobering-up station. In fact, “Gaza” was an ideological predecessors of the group “Leningrad” speaking to the soul of the people without embellishment or ambiguity by the brutal Russian humor and mercilesslyth operation of the alcohol and relationships with women.

Behind that bold exterior you can not but notice that Yuri klinskikh was a brilliant musician. He composed in many ways, a wholly — hits- no worse than some of Igor Matvienko. In 1992, the Gas Sector has unwound so much that he took the aforementioned producer Alexey Adamov. Punks even toured with the rap group “the Hangover”. The logic of the producer is clear: both those, and others sang songs on vulgar topics, but because the audience they have, the idea had to be the same. This, however, was a terrible mistake — worse round from a group of “Bachelor party” was neither before nor after: punk booze right in the hall and threw the empty bottles into the faces of stylish boys breakdancers. Soon, the cooperation with the “Gaza strip” producer Adam refused.

the Russian rock in decline

The taste of money, which the domestic show-business have known in 1992, he definitely liked it — started, that is, normal action. Musicians have written albums and pursued sponsors, shot music videos and toured, earned finally. Only one group of creators in these years was not so much fun Russian rockers. For them, everything happening was a disaster.

Imagine that you confront the Soviet government, and your whole life and music is a struggle. You write protest songs and at their expense earn moral capital. And then suddenly the country collapses — and everything you fought for is in your hands. What to do next? Go into Commerce? But this is against the spirit of Russian rock. To deal now with the new government? But it is not very logical. So Russian rockers began to turn into a club of Amateur singers — people who write abstract songs about the seasons, religion, life and death.

The video “What is autumn” DDT illustrates the fall of Russian rock. The summer is over and soon will come the frosts. Three heroes — Shevchuk Kinchev Butusov and — go through the Park aimlessly and kick leaves. They don’t know what to do with myself. They don’t know what to do. So it will last a long time.